Securing Leadership for the Next Stage of Platform Scale.


Executive search specialized in PE-backed medical aesthetics, metabolic health, and multi-site consumer healthcare platforms.

VÍA 40 partners with private equity sponsors and scaling founders to source the non-clinical leadership required for institutional growth. We recruit executive and regional operators who understand multi-site unit economics, post-acquisition integration, and the unique compliance demands of complex healthcare environments.

National execution. Southeast focus. South Florida rooted.

Leadership Built for Scale

Growth creates a different kind of leadership requirement.

The operator who successfully manages one clinic is not always the leader equipped to oversee ten.

As multi-site consumer healthcare platforms expand through new acquisitions and regional infrastructure, VÍA 40 identifies and secures the non-clinical executives built to scale your operations.

We recruit commercial leadership. Not clinical staff.

A round marble table with a beige chair, featuring a beige notebook labeled 'VIA 40' with a gold pen, a glass of water, a black marble vase with green leaves, a brass dish, and a neutral-toned room with curtains in the background.
Start a Confidential Conversation

THE VÍA 40 APPROACH

The strongest operator for your platform might not currently work in medical aesthetics.

We systematically look across adjacent multi-site industries—including dental MSOs, consumer wellness, boutique fitness, and veterinary platforms—to find proven talent with highly transferable operating experience.

We look for leaders who own:

Full P&L accountability and multi-site scale
Operational standardization across locations
Team accountability and culture building
Customer retention and repeat-visit dynamics
Capacity planning and clinic throughput

The goal isn’t simply industry familiarity. It is finding leaders whose exact experience solves the specific operating problem right in front of you.

A round marble dining table with a beige upholstered chair beside it. On the table, there are two stacked books, a small brass bowl, a glass of water, a closed notebook with a gold pen on top, and a large beige vase with green leafy branches. In the background, a black sideboard with a gold-edged lamp, some white books, and a framed artwork are visible.

Why Clients Choose VÍA 40

  • Specialized by Design

    Medical aesthetics and metabolic health sit at an unusual intersection of healthcare, consumer experience, recurring revenue, and operational complexity.

    Your leadership needs to intimately understand the underlying commercial levers without ever crossing clinical boundaries.

    VÍA 40 focuses exclusively on these non-clinical operators. We look for leaders who know how to build rigid corporate structure around creative licensed professionals, rapidly scale clinic footprints, and protect your bottom line.

  • Boutique Attention

    We intentionally work with a limited number of searches at one time.

    When you hire VÍA 40, you are working directly with an expert partner, not passing your search off to a junior coordinator. We do the heavy lifting ourselves, deep market mapping, targeted outbound engagement, and rigorous upfront screening.

    No resume dumping.

    No mass-market staffing model.

    Search. Connect. Advance.

  • From Founder-Led to Institutionally Operated

    The transition from an entrepreneurial, founder-led business to an institutional platform changes everything about what your leadership needs to execute.

    Processes must become predictable systems.
    Individual locations must roll up into high-performing portfolios.
    Local decision-making must mature into a regional infrastructure.

    VÍA 40 sources the exact executives equipped to confidently lead that transition.

Built for Businesses Moving Beyond Founder-Led Operations

Private Equity Sponsors & Portfolio Companies


Institutional investors looking to build, upgrade, or replace non-clinical leadership across their retail healthcare holdings.


Multi-Site Aesthetics & Wellness Platforms


Consolidated groups, medical spas, and high-growth longevity clinics building regional or national scale.


Metabolic Health & Emerging Healthcare MSOs


GLP-1 platforms, digital-first consumer health brands, and medical service organizations transitioning to structured corporate models.




Who We Serve

A round marble table with a stack of notebooks, a gold pen, a glass of water, a gold bowl, and a beige vase with green foliage. In the background, part of a black and gold cabinet with a gold lamp and books, and a window with curtains.
Elegant coffee shop interior with marble counter, green marble front, gold lamp, potted plant, round tables, upholstered chairs, large windows, and natural light.
A medical or spa treatment room with a white reclining chair, beige blanket, potted plant, and skincare products on a wooden counter with candles.
A cozy home office with a dark wooden desk, a white cushioned chair, and a black and gold desk lamp. The desk has a black folder, a black notebook with a gold pen, a marble tray with a gold pen, and black pens in a container. Behind, a wooden bookshe

Building the Next Stage of Your Leadership Team?

Whether you are adding regional infrastructure, replacing a critical operator, or building leadership around a growing platform, every conversation begins confidentially.

Connect with VÍA 40
A modern workspace with a dark wooden desk, a laptop displaying 'VÍA 40', a pink tulip in a glass vase, abstract artwork, a bronze desk lamp, a glass of water, notebooks, and decorative vases.

How We Work

Define the Mandate


We align deeply on your investment thesis, the unique operating environment, and the specific milestones this leader needs to hit.

Map the Market


We systematically map proven operators across aesthetics, metabolic health, and highly parallel multi-site consumer sectors.

Approach Selectively


We run targeted, confidential outreach to top-tier passive executives who aren't looking at public job boards.

Present the Shortlist


You receive a carefully curated, vetted slate of operators who match the exact operational challenge in front of you.

Support the Close


We stay entirely locked in through intensive reference checks, offer navigation, and initial onboarding alignment.

Frequently Asked Questions

Two women having a business meeting in a modern office, with one woman wearing a black blazer and the other in a white blazer, sitting at a marble table with a laptop, a notebook labeled 'VIA 40 Executive Search,' a cup of coffee, and a flower arrangement.

  • We focus exclusively on non-clinical leadership across medical aesthetics, metabolic health, and multi-site wellness platforms, including executive, regional, operational, growth, and general management roles.

  • No. VÍA 40 is intentionally focused on non-clinical leadership. We do not recruit physicians, nurses, injectors, or other licensed clinical providers.

  • It varies based on complexity, but our specialized focus cuts down the usual executive search timeline. Because we continuously map out the aesthetics and metabolic health talent landscapes, we aren't starting from scratch, we already know who the top operators are when you call.

  • We don't post on public job boards, we actively headhunt. We use deep market mapping, leverage our deep personal network, and run highly targeted, confidential outreach to passive operators who are busy running successful platforms right now.